Tourism and Events
The Tourism and Events Department supports the economic vitality and unique lifestyle of Scottsdale by marketing and promoting arts and culture, downtown, events and tourism. The department provides services, support, and funding for the development of tourism-related capital projects, events and event development, destination marketing and promotion as well as research. It manages the public special event permitting process and, through contracts serves as the steward for the municipal collection of public art and cultural programming (Scottsdale Arts) as well as the marketing and promotion of Scottsdale as a premiere visitor destination (Experience Scottsdale).
Event Funding Programs Information
Events are an important component of Scottsdale’s overall image, “its product”, and its lifestyle. The City and its residents often benefit from events held in Scottsdale through increased cultural opportunities, recreational activities, increased economic activity, enhanced community status, and additional marketing exposure. The tourism and events department manages multiple programs that help to support events throughout the City.
Community Event Funding
Community events are defined as activities that are locally significant, may have historical value, celebrate a community spirit and unique sense of place, and are primarily attended by residents, but also provide something to do for visitors.
Community Event Funding Application (PDF) - program currently in review.
Community Event Funding Post Event Report (PDF)
Event Venue Fee Funding
The event venue fee program provides available bed tax funds to be utilized for event development of niche tourism driven events that support the following tourism drivers: Golf, Sports and Recreation. In order to be eligible for the program, event applicants must utilize a city owned, operated or controlled event venue and generate room nights in Scottsdale hotels.
Event Venue Fee Funding Application (PDF) - program currently in review.
Event Venue Fee Funding Post Event Report (PDF)
Matching Event Advertising Funding
The Matching Event Advertising Program supports events that market the destination and generate incremental Scottsdale room nights associated with the event.
Matching Event Advertising Funding Application (PDF) - program currently in review.
Matching Event Advertising Funding Post Event Report (PDF)
New Event Development FundingThe New Event Development program is for large events that market and promote Scottsdale’s attractiveness as a destination to our target leisure and meeting visitors, both nationally and internationally, and generate room nights in Scottsdale hotels.
Multi-Year Community Event Funding
The Multi-Year Community Event Funding Program was developed for historical events that have taken place in Scottsdale for 40+ years. If you would like to apply for this program, please contact the Tourism & Events Department.
Other Tourism Items
Event Banner Application - program currently in review.
For more information, please email Holli Shannon.
Tourism Related Reports
Visitor and Lodging Reports
Lodging Statistics Report (PDF) - September 2018
Visitor Statistics Report (PDF) - September 2018
Longwoods Visitor Report (PDF) - July 2018
Webb Report - Final (PDF) - January 2016
Five Year Strategic Tourism Plan
Quick Statistics (PDF)
7447 E. Indian School Road #301
Scottsdale, AZ 85251