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Tourism and Events

Event Funding Programs Information 

Events are an important component of Scottsdale’s overall image, “its product”, and its lifestyle. The City and its residents often benefit from events held in Scottsdale through increased cultural opportunities, recreational activities, increased economic activity, enhanced community status, and additional marketing exposure. The tourism and events department manages multiple programs that help to support events throughout the City.

Event Development Funding

The New Event Development program is for large events that market and promote Scottsdale’s attractiveness as a destination to our target leisure and meeting visitors, both nationally and internationally, and generate room nights in Scottsdale hotels.

FY 2016/17 New Event Development Funding Guidelines (PDF)

Matching Event Advertising Funding

The Matching Event Advertising Program supports events that market the destination and generate incremental Scottsdale room nights associated with the event.
FY 2016/17 MEAF Application Packet (PDF)

FY 2016/17 MEAF Post Event Report  (PDF)

Community Event Funding

Community events are defined as activities that are locally significant, may have historical value, celebrate a community spirit and unique sense of place, and are primarily attended by residents, but also provide something to do for visitors.
FY 2016/17 Community Event Application Packet (PDF)

FY 2016/17 Community Event Post Event Report (PDF)

Event Venue Fee Funding

The event venue fee program provides available bed tax funds to be utilized for event development of niche tourism driven events that support the following tourism drivers: Golf, Sports and Recreation. In order to be eligible for the program, event applicants must utilize a city owned, operated or controlled event venue and generate room nights in Scottsdale hotels.
FY 2016/17 Event Venue Fee Application Packet (PDF)

FY 2016/17 Event Venue Fee Post Event Report (PDF)

Scottsdale Hotel/Motel List (PDF)

Event Banner Application (PDF)

For more information, please email Holli Shannon

Tourism Related Reports

Tourism and Events Annual Update Presentation 07-20-16 (PDF)

Visitor and Lodging Reports

Lodging Statistics (PDF) - November 2016

Longwoods Visitor Report (PDF) - July 2016

2015 Leisure Visitor Inquiry Study (PDF)

Webb Report - Final (PDF) - January 2016

Five Year Strategic Tourism Plan

Five Year Strategic Tourism Plan (PDF)

Demographic statistics

Quick Statistics (PDF)

About Scottsdale

City of Scottsdale Monthly Financial Update

Contact Information

City of Scottsdale - Tourism & Events
7506 E. Indian School Rd.
Scottsdale, AZ 85251
P: 480-312-7177
F: 480-312-9115