Tourism and Events
Event Funding Programs Information
Events are an important component of Scottsdale’s overall image, “its product”, and its lifestyle. The City and its residents often benefit from events held in Scottsdale through increased cultural opportunities, recreational activities, increased economic activity, enhanced community status, and additional marketing exposure. The tourism and events department manages multiple programs that help to support events throughout the City.
Event Development FundingThe New Event Development program is for large events that market and promote Scottsdale’s attractiveness as a destination to our target leisure and meeting visitors, both nationally and internationally, and generate room nights in Scottsdale hotels.
Matching Event Advertising Funding
The Matching Event Advertising Program supports events that market the destination and generate incremental Scottsdale room nights associated with the event.
FY 2016/17 MEAF Application Packet (PDF)
Community Event Funding
Community events are defined as activities that are locally significant, may have historical value, celebrate a community spirit and unique sense of place, and are primarily attended by residents, but also provide something to do for visitors.
FY 2016/17 Community Event Application Packet (PDF)
Event Venue Fee Funding
The event venue fee program provides available bed tax funds to be utilized for event development of niche tourism driven events that support the following tourism drivers: Golf, Sports and Recreation. In order to be eligible for the program, event applicants must utilize a city owned, operated or controlled event venue and generate room nights in Scottsdale hotels.
FY 2016/17 Event Venue Fee Application Packet (PDF)
Event Banner Application (PDF)
For more information, please email Holli Shannon.
Tourism Related Reports
Visitor and Lodging Reports
Lodging Statistics (PDF) - November 2016
Longwoods Visitor Report (PDF) - July 2016
Webb Report - Final (PDF) - January 2016
Five Year Strategic Tourism Plan
Quick Statistics (PDF)
7506 E. Indian School Rd.
Scottsdale, AZ 85251