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"Watch Out! On the Road" Transportation Safety Program

Transportation Safety

Public Education Officer Lori Schmidt teaches transportation safety
to first grade students at Pima Elementary School in Scottsdale.

According to the US Department or Transportation Federal Highway Administration, children aged five through 15 represent only 16 percent of the U.S. population. Yet they accounted for 30 percent of all pedestrian injuries, which includes bicycle. Additionally, the No. 1 case of unintentional injury and death for children ages 1-17 is in car crashes.

The injury and fatality rates for young pedestrians and riders are troubling, but they can be changed. Kids can be taught to be more careful in and around moving vehicles. Programs to educate children to stop and look left, right and left before entering the street have been successful in reducing these injuries and deaths. And communities are calming traffic to reduce the severity and number of pedestrian crashes. As traffic slows down, children have a better chance of avoiding injury and death.

Scottsdale Fire Department offers a special transportation safety program to all Scottsdale Kindergarten and first grade classrooms. Preschool opportunities are also offered. The 20-30 minute presentation involves a review of transportation safety rules, practicing the look left, right left and reading of the book, “Watch Out! On the Road.”


  • Educational
  • Informative
  • Promotes movement
  • Confidence


Transportation Safety messages:

Basic Pedestrian Safety

  • Supervision - Children should always walk with an adult, not alone.
  • Stop at every edge.
  • Look left, then right, then left again, and looking over the shoulder to check for moving cars.
  • Listen for moving cars.

Helmet safety

  • Special equipment is needed to ride on bikes, scooters, skateboards, etc.
  • Skulls are thin carrying cases for our brains.
  • Wearing a helmet can protect the brain from injury.

Vehicle Safety

  • It is important to sit safely in vehicles.
  • Wearing seat belts properly can help save lives in a crash.
  • This may mean booster seats are needed.
  • Until at least age 12, children should ride in the back seat.

Call 911

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