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Tourism Reports and Event Funding


tourism-related reports

Visitor and Lodging Reports

Lodging Statistics - July 2014

Visitors Statistics - November 2014

2014 Leisure Visitor Inquiry Study

Golf Reports

Golf Market Research - September 2013

Golf Market Research Executive Summary - September 2013


Five Year Strategic Tourism Plan

Five Year Strategic Tourism Plan


event funding programs & applications

Events are an important component of Scottsdale’s overall image, “its product”, and its lifestyle. The City and its residents often benefit from events held in Scottsdale through increased cultural opportunities, recreational activities, increased economic activity, enhanced community status, and additional marketing exposure. The tourism department manages multiple programs that help to support events throughout the City.


Event Development Funding

Major events are an important component of Scottsdale’s overall image and its "product". Events are also used as tools for marketing programs that are intended to increase national and international visibility for Scottsdale as a desirable tourist destination to our target upscale hotel and resort visitors.

Event Development Funding Guidelines


Event Support Funding

Tourism driven events are an important part of the Scottsdale tourism “product”, and as such, are used to market the destination and generate incremental Scottsdale room nights associated with the event.

Event Support Funding Information & Process
Tier 1 Application
Tier 2 Application
Tier 3 Application

Community Event Funding

In addition to tourism-driven events there are community events. Community events are defined as activities that are locally significant, may have historical value, celebrate a community spirit and unique sense of place, and are primarily attended by residents, but also provide something to do for visitors.

Community Event Funding Information & Process
Community Event Application

Event Venue Fee Funding

The event venue fee program provides available bed tax funds to be utilized for event development of niche tourism driven events that support the following tourism drivers: Golf, Sports and Recreation. In order to be eligible for the program, event applicants must utilize a city owned, operated or controlled event venue.

Event Venue Fee Application

Event Banner Application

For further information on any of our funding programs, please contact:

Holli Shannon, Tourism Assistant, HShannon@Scottsdaleaz.gov or call 480-312-7177.        

Demographic statistics

Quick Statistics

About Scottsdale

City of Scottsdale Monthly Financial Update

Demographic and Income Profile